Five Legendary Motorcyclists Known for their Iconic Style

Steve Spalding June 13, 2023

The motorcycle community is filled with legendary figures whose style and charisma have become inseparable from the mystique of motorcycling. Not only did these individuals redefine what it meant to be a rider, but they also set enduring trends in motorcycle fashion. Here are five such motorcyclists known for their unforgettable style and enduring legacy. 1. Steve McQueen Dubbed the "King of Cool," actor Steve McQueen's love for motorcycles was well known. His iconic role in "The Great Escape," where he performed his own motorcycle stunts, made him a symbol of the quintessential motorcycle rebel. Known for his classic leather jackets, khaki chinos, and desert boots, McQueen's laid-back, rugged look still influences motorcycle fashion today.

2. Marlon Brando Marlon Brando's portrayal of Johnny Strabler in "The Wild One" made him an instant icon in motorcycle culture. His character's outfit - a black leather motorcycle jacket, white T-shirt, jeans, and a tilted cap - created a trendsetting image that has persisted for decades. Brando's rebellious persona and iconic style have deeply influenced the stereotype of the leather-clad, defiant biker.

3. Evel Knievel Evel Knievel, the legendary stuntman, was as famous for his outlandish outfits as he was for his daredevil stunts. Known for his star-spangled, red, white, and blue leather jumpsuits, Knievel's outfits were designed to grab attention. His showmanship and flashy style contrasted with the more traditional, subdued motorcycle fashion, marking him as a truly unique figure in motorcycling history.

4. Malcolm Smith A significant figure in off-road motorcycling, Malcolm Smith's casual and practical style has had a significant impact on enduro and dirt-bike riders' fashion. Featured in the documentary "On Any Sunday," alongside Steve McQueen, Smith was often seen in a simple pair of jeans, a T-shirt, and an open-face helmet - a timeless look that remains popular among many riders today.

5. Hunter S. Thompson While not a professional motorcyclist, journalist and author Hunter S. Thompson became a legend in motorcycle culture with his book "Hell's Angels: The Strange and Terrible Saga of the Outlaw Motorcycle Gangs". His immersion into the biker lifestyle and his rugged, unconventional style, complete with aviator sunglasses, bucket helmets, and Hawaiian shirts, added a distinct touch to the world of motorcycle fashion. Each of these motorcyclists brought their own unique style to the biking world, creating looks that were not only personal but also reflections of their character and the times they lived in. Their influence has made them icons in motorcycle culture, proving that style, like motorcycling itself, is as much about self-expression as it is about aesthetics.